Help me with some logo design opinions for the new Ironworks hauler.

[ironworks]

Alright guys, I need some design opinions. Which do you like best for the side of the truck new truck?

The flat one
http://i616.photobucket.com/albums/tt248/ironworksspeed/NewImage4.jpg

The arched one.
http://i616.photobucket.com/albums/tt248/ironworksspeed/NewImage1.jpg

The oval one
http://i616.photobucket.com/albums/tt248/ironworksspeed/NewImage3.jpg

[Flash68]

The middle one for sure. Just stands out more and looks much cleaner to me. The black shading behind the letters makes it really pop.

Kick ass truck!

[ironworks]

I feel you on the black background. I more looking for lay out at this point then actual design.

Thanks for the input

[Flash68]

Gotcha. Still love the middle one. Has the best spacing and overall fitment in between the flames the way you have it. IMO of course. :thumbsup:

[ironworks]

IMO of course. :thumbsup:

That's why I asked. This mess is giving me a headache.

[MODO Innovations]

I will add to your headache...I think the flat one would be it, if it had the black in it like the arched one. :unibrow:

[ironworks]

I will add to your headache...I think the flat one would be it, if it had the black in it like the arched one. :unibrow:

I put it on here for opinions to guide me decision. But I right there with you on the black back ground and flat lay out.

[BBC71Nova]

I will add to your headache...I think the flat one would be it, if it had the black in it like the arched one. :unibrow:

I second this :) . I think flat looks good. One heck of a hauler too :thumbsup:

[Vegas69]

Don't you have a logo already?

[GregWeld]

I changed my mind! I like that one.... no wait! I like the other one.... Well maybe that one! No hold it a minute... Let's go back to that one....


So the point is -- you can't go wrong with any of them because they're all good. Close your eyes and toss a dart.



:lol: :cheers: :woot:

[Tuske427]

Agreed on the "flat" one with the addition of the black drop shadow.

[novanutcase]

Arched...

John

[Jr]

Will you consider using different lettering? I was thinking about something with smooth lettering that will flow from the I all the way to the S in Ironworks.

[Tom.A]

I like #2. The black behind the letters is better imo

[Big-Head]

The middle one.:yes:

[T-Type]

i'd go with the last one just cause the middle one reminds me too much of the "lowrider" logo on their rig. i know it's different font but that curve instantly made me think of them.

[XcYZ]

I like the middle one because the text is larger... easier to read when you meet/pass it on the Interstate.

[ccracin]

I like the black back ground. I think the reason I'm not feeling the arch is it needs pulled forward like the flat to get it off the door. To recap, Arched, Black back ground, pulled forward off door. So, there you go. Anything else we can help with? :unibrow:

[jy211]

oval one :thumbsup:

[elitecustombody]

I like the second one

[Ricochet]

For me...#2, for the same reason most have mention. Pops more with the black ground.

[GregWeld]

I changed my mind.... I like the flat one - no oval... it's easier to read and looks like it belongs where it's placed.

[bentfab]

2nd one !

[pacificustoms]

The placement of the flat one looks best to me with the rig hooked up, which it probably will be a majority of the time. I think add the black background to the flat one and you have a winner! The arched one look ok if you single out the tractor, but together, just doesn't do it for me. And I don't care for the fact it overlaps onto the door, might start looking bad over time with opening and closing the door.

[ironworks]

I changed my mind.... I like the flat one - no oval... it's easier to read and looks like it belongs where it's placed.

I'm beginning to think my wife hacked your account Greg, you keep changing you mind....

[ironworks]

All right, so how about this one? I guess it's too late for a last minute 4th entry.

http://i616.photobucket.com/albums/tt248/ironworksspeed/6.jpg


I am thinking that just a bit bigger overall would be perfect.

[96z28ss]

All right, so how about this one? I guess it's too late for a last minute 4th entry.

http://i616.photobucket.com/albums/tt248/ironworksspeed/6.jpg


I am thinking that just a bit bigger overall would be perfect.

That is the best. Only thing would be if you could make the "speed and kustom" a bit bigger or bolder.

[pokey64]

That is the best. Only thing would be if you could make the "speed and kustom" a bit bigger or bolder.

I agree. Increasing the size of that line will help balance the whole logo.


Don't you have a logo already?

Good point. Gotta be consistent with branding. (Not that I'm trying to make your head spin even more on this decision :willy: )

[ironworks]

I just felt the old logo was dated and did not have the appeal on everything to carry the brand from hats to shorts to the side of truck. Think the paint scheme I was 2nd guessing will actually help carry the brand or feel of the old logo in to the next 10 years. 10 years ago I had a tattoo artist draw up the old logo and I never had any idea I would get to the point we have. So I have been thinking for a while of updating my logo and getting my marketing / branding act together.

[pokey64]

I just felt the old logo was dated and did not have the appeal on everything to carry the brand from hats to shorts to the side of truck. Think the paint scheme I was 2nd guessing will actually help carry the brand or feel of the old logo in to the next 10 years. 10 years ago I had a tattoo artist draw up the old logo and I never had any idea I would get to the point we have. So I have been thinking for a while of updating my logo and getting my marketing / branding act together.

Good call. Plus then in 10 years you can do a bunch of retro swag as a throwback to your roots. :D

Here's a quick photo chop on making the second line bigger. I think it will work better when it's prined on smaller things also. (like Baby GAP tees for Greg)
http://i923.photobucket.com/albums/ad79/edspokey64/6.jpg

[HRBS]

you a baller now !
G's up..... ho's down :lol:

oh... 2nd one.

[waynieZ]

I like this last one best . Its in the perfect place and high lighted with the black behind the straight letters. It looks more rugged!

[Ricochet]

Ok, change my vote to the new #4! :thumbsup:

[Flash68]

That is the best. Only thing would be if you could make the "speed and kustom" a bit bigger or bolder.

Gotta disagree. Vertical balance/contrast/spacing is just as important as horizontal.

Also keep in mind that if you trademarked your name (if you have not already) it would be just "Ironworks" as that is the important and dominant word. "Speed and Kustom" are supporting words and are not even used when discussing or referencing your company out in the marketplace. People say and write "Ironworks" only 99% of the time when referring to your company.






Good point. Gotta be consistent with branding. (Not that I'm trying to make your head spin even more on this decision :willy: )

This is very true. If you are going a different direction or just updating your branding, then change EVERYTHING at once best you can.

I must say the black hat I just got from you, Rodger, looks sweet with your old logo on it! :thumbsup:

[ironworks]

.

I must say the black hat I just got from you, Rodger, looks sweet with your old logo on it! :thumbsup:

We will just have 2 styles to sell later on. Or have the collectors edition. :D

[96z28ss]

Gotta disagree. Vertical balance/contrast/spacing is just as important as horizontal.

Also keep in mind that if you trademarked your name (if you have not already) it would be just "Ironworks" as that is the important and dominant word. "Speed and Kustom" are supporting words and are not even used when discussing or referencing your company out in the marketplace. People say and write "Ironworks" only 99% of the time when referring to your company.



This is very true. If you are going a different direction or just updating your branding, then change EVERYTHING at once best you can.

I must say the black hat I just got from you, Rodger, looks sweet with your old logo on it! :thumbsup:

I said make it bigger or bolder. I didn't say stretch it and loose the porportions.

[pacificustoms]

The new #4 is perfect in my book!

[GregWeld]

All right, so how about this one? I guess it's too late for a last minute 4th entry.

http://i616.photobucket.com/albums/tt248/ironworksspeed/6.jpg


I am thinking that just a bit bigger overall would be perfect.

Now we're talkin' !


That's spot on -- and you're right, make it just a tad bit larger....


So this one is perfect (for now) - until I change my mind again.

[Al Moreno]

I like # 5 :willy:

[nic]

My vote is #4
What are you giving out hats now

[ironworks]

My vote is #4
What are you giving out hats now

Yeah I have hats that we sell at shows. But well......You never go. When you come by sometime I will introduce you to a guy I know a guy who can hook you up.

[RECOVERY ROOM]

Last one

[RPM HOTRODS]

I like how the trailer has a really tall door on the side so you don't have to duck your head to come out Rodger. Your always thinking!!!!! But anyhow, cool deal you'll love this truck.

[ironworks]

I like how the trailer has a really tall door on the side so you don't have to duck your head to come out Rodger. Your always thinking!!!!! But anyhow, cool deal you'll love this truck.

Yeah if you think that is a big door you should see the roll up front door that I have at my house

[Ron Fox]

Voted for #2 in the poll but now my vote is for #4. :thumbsup:

Rodger, how much are your hats and t-shirts?

Thanks.

[tones2SS]

I voted arched.:thumbsup: Maybe just a tad bigger logo?

[Scorpner]

I like the versions with the black background because it offers more contrast and makes it easier to read. I might angle the black background to include the sides as well as the bottom to help separate the letters more.
I get kind of long winded so I sent a PM...

[Fluid Power]

At the risk of sounding like a complete dick, I do not like any of them. I looked at your site and your avatar and there is no consistency in font's. The lettering is hard to read (in the pictures) of the hauler. (at least to me) The font on tri-five frame is cool, but is different than the logo and the font on the hauler. I realize it is my opinion, but if building a brand is important, pick a logo, font and design and stick with it!

Re-read the post, just looking for design. I get it. I like the middle one!

I should have known you would have this under control....

Darren

[ironworks]

At the risk of sounding like a complete dick, I do not like any of them. I looked at your site and your avatar and there is no consistency in font's. The lettering is hard to read (in the pictures) of the hauler. (at least to me) The font on tri-five frame is cool, but is different than the logo and the font on the hauler. I realize it is my opinion, but if building a brand is important, pick a logo, font and design and stick with it!

Re-read the post, just looking for design. I get it. I like the middle one!

I should have known you would have this under control....

Darren

That is why we are looking for consistency. I want to bring all of that together. I had no idea 10 years ago, that the logo my tattoo artist buddy drew up for me would get me as far as we have gotten. SO Here we are....I do not know about the whole under control thing, I'm just trying my best.

[Fluid Power]

I understand. When I posted, I did not do a very good job of reading the original post saying what you were looking for. It was just my .02 anyways.

Darren

[GregWeld]

I'd paint the whole truck pink.... and cover it with VW stickers and flower power.... go stealth mode. :D

[coolwelder62]

Rodger I think you should start all over.And come with new a design.:lol:

[Track Junky]

I voted the arched one.

But I think if you added a Roger and a Scott scheme throwing down some Del Taco on the rear door it would really add some pizazz :lol:

[fleetus macmullitz]

When you're haulin Greg and/or his rides to an event, this really is a must have... mounted somewhere on the exterior. Kinda like an early warning device for the rest of us.

http://i87.photobucket.com/albums/k156/wnyjazz/DSC00754.jpg




:lol:

[ironworks]

Mods if you want to close this poll that is fine with me. I have already install logos on the truck. I tried to go back and edit the poll to have an end date.

Thanks

[Ricochet]

Closed per request